Donna Bionda in Townsville’s City Lane is a modern Italian restaurant that’s inspired by a fictional Italian character – Donna. She’s just like sunshine – bursting full of pride, positivity, and a love of good quality ingredients!
Our brand vision for the website was to create a unique and personal experience for the viewer. When the viewer scrolls through the website it’s as if they’re reading Donna’s personal journal of her most favourite Italian recipes, or notes from her kitchen culinary experiments. This was created through precise directing and styling of a food photoshoot, and pairing this with our own hand-drawn illustrations and typography of Donna’s favourite foods. The result is a creative, personal and engaging website which communicates the brand’s unique personality.